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July 5, 2009

El Salvador and Trinidad & Tobago All in for World Cup berth
Traffic Sports and Integrated Sports distributing August 12 PPV



MIAMI--- El Salvador and Trinidad & Tobago will be putting it all on the line for their August 12th showdown in a World Cup Qualifying match that has critical implications, in terms of securing a berth in next year’s FIFA World Cup, live on pay-per-view from Hasely Crawford Stadium, Trinidad.

Traffic Sports USA and Integrated Sports announced distribution for the key August 12 game live at 7:30 PM ET/4:30 PM PT on cable and satellite pay-per-view via iN Demand, DirecTV, TVN and Dish Network in the United States, as well as Viewer's Choice, Shaw PPV, Star Choice and Bell TV in Canada, for a suggested retail price of only $24.95.

“This is exciting news, not just for the fans in the United States, but also the rest of us in CONCACAF,” CONCACAF President Jack Warner commented. “We are delighted that fans that cannot be at the Stadium in Trinidad on August 12 will have the opportunity to witness all the action, live via Pay-Per-View broadcast. Both El Salvador and Trinidad and Tobago have a massive following in the U.S. and I'm sure they will take advantage of this chance to view the match being made available to them by Traffic Sports. I expect the game will be truly exciting, too, and this will be an added bonus for the subscribers on that day."
El Salvador is coming off a strong performance in World Cup Qualifying play and is in 5th place, trailing third place Honduras by only three points. The El Salvador National Team beat CONCACAF powerhouse, Mexico, this past June 6. The “Cuscatlecos” beat Mexico in San Salvador, 2-1, in its last home World Cup qualifying match, considered the country’s most important victory in the last 12 years. The victory made the possibilities of qualifying to the World Cup closer than ever.

Trinidad and Tobago hopes to return to the World Cup after making an appearance in the last competition, held three years ago in Germany. Although presently in sixth place, “The Soca Warriors” still have a real opportunity to qualify for the 2010 World Cup. Trinidad and Tobago dropped a hard fought game in Mexico, 2-1, but is prepared to rebound and play a winning game at home.

El Salvador and Trinidad and Tobago battled to a deadlock this past February at Cuscatla Stadium in front of 30,000 people. Trinidad and Tobago led for most of the match but a last minute goal by Osael Romero secured the tie.

“After receiving thousand of messages from passionate fans in the USA and Canada, “Traffic Sports Vice President, Enrique Sanz de Santamaria said. “We worked diligently to ensure the availability of the game on Residential and Commercial pay per view. We are proud to announce the pay-per-view distribution on the most important systems in the USA and Canada. With this distribution we can ensure that all the soccer fans can have access to the game either on their house or favorite bar or restaurant. We realize the importance of the game and the desire to see and cheer for your national team on the quest to the World Cup.”

Three teams will automatically qualify for the 2010 FIFA World Cup™ in South Africa at the conclusion of CONCACAF Final Round, while the fourth-place finisher plays CONMEBOL's fifth-place team in a two-game series this November for one of the last two berths in the 32-team field.

“We’re delighted to be working again with Traffic Sports to bring soccer fans in North American such an important match,” Integrated Sports president Doug Jacobs added. “We look forward to providing this tremendous match-up to the passionate El Salvador and Trinidad & Tobago fans in the U.S. and Canada.”

Traffic Sports USA: Traffic Sports USA, based in Miami, is one of the leading soccer event management companies in the North American, Central American and Caribbean region. Traffic Sports USA is the owner of the Miami FC professional soccer team (USL-1) and has been responsible for organizing and/or commercializing most of the international soccer events in the region including the vast majority of CONCACAF’s FIFA World Cup Qualifying matches, five of the last seven CONCACAF Gold Cups, the CONCACAF Champions Cup, the Under-17 CONCACAF Regional Championship, the Central American (UNCAF) Nations Cup, the Central American (UNCAF) Club Champions Cup, and hundreds of friendly matches. In 2008, Traffic Sports has organized several World Cup Qualifying matches in the United States including: Anguilla vs. El Salvador, Belize vs. Mexico and St. Lucia vs. Guatemala. Formerly known as Inter Forever Sports, Traffic Sports USA was established over 15 years ago. Traffic Sports USA is the regional subsidiary of Traffic Marketing Esportivo, the leading soccer event management company in Latin America, which owns the commercial rights to events such as Copa America, Copa Sudamericana and the Brazilian National Team World Cup Qualifiers. www.trafficsports.com.

Integrated Sports: North America’s leading distributor of International Pay-Per-View and Closed Circuit sports events is Integrated Sports. Among the many events brought to North American viewers by Integrated Sports include numerous International soccer matches showcasing teams like Club America of Mexico and the National Team of Argentina. In addition, Integrated Sports has distributed World Championship boxing matches featuring Ricky Hatton, Christian Mijares, Evander Holyfield, Roy Jones, Jr., Amir Khan, Arthur Abraham and Nicolai Valuev. For more information on upcoming Integrated Sports events visit www.integratedsportsnet.com.